Growing Futures

Prevar™ Limited

New apples desired by consumers

> Back to story
> Next

Prevar™ Limited

Cultivars developed in the Plant & Food Research pipfruit breeding programme are exclusively commercialised through Prevar™ Limited. Established in 2004, Prevar is a joint venture between Apple & Pear Australia Limited, Pipfruit New Zealand and Plant & Food Research. The company has commercialised four apple cultivars through licensing agreements with apple producers and marketers globally – Lemonade®/Honeymoon®, Smitten®, Sweetie and Rockit®.